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Avinash Kaushik talks in this video about measuring success for sites that are content-based and don't necessarily sell anything (Non-Ecommerce Sites). He shows how to use Google Analytics as a tool to provide insight into whether your content-based website is performing well

Here, Avinash talks about using measurements for:

A short time ago I bought the book Web Analytics: An Hour A Day by Avinash Kaushik. I've yet to read much of it, but the parts that I have read have inspired me to look further into the author. Avinash struck me from the start as someone who really should be listened to. In the video that follows, Avinash gives a talk to Google about data analytics, and what he calls Web Analytics 2.0.

Can 1,400 leading scientists be wrong? Reading an article on the Times Online today I get the feeling that we, as a planet, had better hope so.

How might the world end? Stephen Petranek lays out the challenges that face us in the drive to preserve the human race, and some solutions to prevent a global catastrophe.

In a follow-up to his now-legendary TED2006 presentation, Hans Rosling demonstrates how developing countries are pulling themselves out of poverty. Be sure to watch straight through to the (literally) jaw-dropping finale.

Googlewhaking is the process of "Using Google to find fewer results, or exactly one result" (according to http://www.googlewhack.com/), and guess what, I found one!

I discovered an awesome video on YouTube which provides insight into one of the most sampled names in music. It's the "George Clinton (Parliament-Funkadelic) Exclusive!": 54 minutes of goodness. Just ignore any warnings about not allowing video embedding and click the image to watch. Say no more...!

There are many potential issues that can hurt your SEO when you set up your domains and websites. One of the more serious issues is duplicate content. This article provides solutions to issues with duplicate content with regard to arguably the most important page on a site - the homepage.

I was recently reminded about Quantcast by a friend over at ModernWebmaster.net in his post on Tracking your Competitor Sites.

Today I took in my daily dose of Search industry news from searchengineland.com and I noticed a long-awaited change. The "Don't Click Here" button had disappeared.

It has now been replaced by an intriguingly named new button entitled "Sphinn". Now that I am officially allowed to, I clicked.