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Search Engine Land's feed keeps you updated throughout the day on the latest news with Google, Yahoo, Microsoft's Bing and the world of search engine marketing, search engine optimization and search engines in general.
Updated: 1 hour 24 min ago

Wolfram|Alpha Goes Pro With Powerful Data Analysis & Presentation Tools

2 hours 52 min ago
Wolfram|Alpha (W|A) is launching a new fee-based service named Wolfram|Alpha Pro. In today’s highly competitive environment, you may wonder why a W|A would ask people to pay for what many think should be free. Read on: you may decide to willingly open your wallet when you...

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Categories: SEO & Marketing

Google Clarifies: No, Ads Shouldn’t Help Rankings & No, SEO Isn’t Bad

4 hours 18 min ago
“SEO isn’t good for users” and “It’s a bug that you could rank highly in Google without buying ads, and Google is trying to fix the bug” are two quotes from a Google employee that go directly against things Google’s said before. The real truth emerging? More like a new...

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Categories: SEO & Marketing

New: Google Sitelinks With Small Arrows

4 hours 49 min ago
Google has confirmed that they are rolling out a new look for their one line sitelinks. The new look has a small arrow on the left side of where the sitelinks begin. Here is a picture: A Google spokesperson confirmed that these are indeed new and are “currently rolling out everywhere this...

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Categories: SEO & Marketing

SEMPO Announces 2012 Board Of Directors Nominees

7 February, 2012 - 22:49
SEMPO, the Search Engine Marketing Profession Organization, has posted their 2012 nominees for the Board of Directors. There are currently 38 nominees for the 2012- 2014 Board, with a total of 13 seats to fill. SEMPO members can vote electronically between February 14 through February 22, 2012....

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Categories: SEO & Marketing

Google: 41 Percent Of Super Bowl Ad Searches Were Mobile

7 February, 2012 - 22:40
A wide range of social and mobile data are being reported by various sources in the wake of last Sunday’s Super Bowl game. For example, ad network inMobi said 39 percent of survey respondents “used their mobile device in response to a TV commercial during the game” (discussing...

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Categories: SEO & Marketing

SearchCap: The Day In Search, February 7, 2012

7 February, 2012 - 22:22
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did Super Bowl Advertisers Take Advantage of Search Interest? Over the past couple of days, numerous stats and figures have been published about how Super Bowl...

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Categories: SEO & Marketing

Did Super Bowl Advertisers Take Advantage of Search Interest?

7 February, 2012 - 20:07
Over the past couple of days, numerous stats and figures have been published about how Super Bowl advertisers took advantage (or not) of social media this year. But commercials also drive people to search engines, which in turn (when things go right) can lead potential customers to advertiser web...

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Categories: SEO & Marketing

SPONSOR MESSAGE: Re-Targeting: What You Need to Know to Maximize Conversions and Improve ROI

7 February, 2012 - 20:00
Brought to you by Acquisio, this pre-recorded webcast "Retargeting: What’s Your Strategy?" featuring The Trade Desk’s Jeff Green will show you: Why re-targeting/re-messaging is the biggest opportunity in online advertising Why buying display ads through Google is not enough How...

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Categories: SEO & Marketing

Volunia, A Social Search Engine, Says The Web Has Come Alive

7 February, 2012 - 19:20
Google might be synonymous with the word search in most of the world, but that hasn’t dissuaded others from bringing new search engines to the market, usually aiming to innovate in an area where Google has somehow let up its guard. Volunia, launched this week, promises to help searchers with...

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Categories: SEO & Marketing

Guide To Finding Linkbuilding Targets With Social Media

7 February, 2012 - 15:55
There’s been a lot of debate in the SEO community lately regarding social media versus traditional linkbuilding methods. While some SEOs argue that social media links are the wave of the SEO future, traditionalists staunchly maintain traditional, authoritative links from quality sources are still...

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Categories: SEO & Marketing

Do I Change My Site In The UK To Comply With New Cookie Laws?

7 February, 2012 - 15:35
People are generally vaguely aware that debates have been taking place in Europe over new legislation which principally affects the use of “Cookies”. European legislation is inevitably more complex than elsewhere because of the way it is drafted by the European Commission and then...

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Categories: SEO & Marketing

9 Free Tools For Link Discovery & Content Creation

7 February, 2012 - 15:18
Every day it seems that there’s a new tool out there to monitor, measure, track, and suggest what we should be doing. Many of these are free or offer free trials, which I love, but finding the time to test out a new tool in order to see if it suits you isn’t always easy. [...]

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Categories: SEO & Marketing

Google Still #1 Traffic Source For Most Of Top 30 Websites — Report

7 February, 2012 - 14:47
This may surprise no one: Google is the leading source of traffic for 23 of the top 30 websites. That’s according to Citi analyst Mark Mahaney in a document released yesterday to clients. Based on underlying comScore data, the report analyzes visits to the top five websites in several...

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Categories: SEO & Marketing

The Characters In Google’s Charles Dickens Logo

7 February, 2012 - 14:30
Google is honoring the life of of Charles Dickens with a special Google Logo, aka Doodle, for his 200th birthday. The logo contains several characters from some of his more well known works. The characters include: Nell and her grandfather in the The Old Curiosity Shop Several characters from...

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Categories: SEO & Marketing

Under Threat Of Being Blocked Google, Facebook Comply With India’s New Internet Censorship Rules

6 February, 2012 - 22:01
After China and the US, India is the third largest internet market in the world. But India has philosophically aligned itself more with China in pursuing a policy of censorship toward publication of content deemed “offensive” or “objectionable” by individuals, groups or the government. A recently...

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Categories: SEO & Marketing

SearchCap: The Day In Search, February 6, 2012

6 February, 2012 - 22:01
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Managing PPC Through The Fog Of Long Tail Keywords PPC managers over the years have always struggled with the right number of keywords to have in their accounts....

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Categories: SEO & Marketing

Want To Speak @ SMX Toronto? Here’s How

6 February, 2012 - 19:46
The agenda is live, and we’re now accepting submissions to speak at SMX Toronto 2012, on April 25-26. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also...

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Categories: SEO & Marketing

Don’t Miss Networking with Your Marketing Peers at SMX West – Feb. 28-Mar. 1 in San Jose

6 February, 2012 - 17:32
We’ve already highlighted the exceptional content and highly qualified presenters at SMX West. But there’s another aspect of the conference that is just as important and valuable – networking. And with well over 1000 companies sending delegates (so far), there are lots of people to...

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Categories: SEO & Marketing

Managing PPC Through The Fog Of Long Tail Keywords

6 February, 2012 - 17:20
PPC managers over the years have always struggled with the right number of keywords to have in their accounts. Should you build out a big inventory of long tail keywords, or keep your campaigns neat and tidy, with fewer terms that account for most of the volume? Honestly, I’d say that most accounts...

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Categories: SEO & Marketing

Yahoo Launches Mobile-App Search (For PCs) In The UK

6 February, 2012 - 17:10
Over the weekend there was coverage of a seemingly new feature on Yahoo search: mobile-app search. However that actually launched in the US in the middle of last year. The recent coverage was triggered by the launch of the app-search capability in the UK, which is new. The UI has been improved...

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Categories: SEO & Marketing