The Voice of Online Marketing
Updated: 47 min 36 sec ago
30 August, 2010 - 21:27
There are 500 million fans on Facebook. Unfortunately, for marketers, interacting with brands is low on their list of reasons to be on the site. That hasn't stopped marketers from targeting them - ...
30 August, 2010 - 21:26
Dedicated users of Digg have been gaming the social news site with a particularly malicious purpose in mind: to push up stories with links to rival site Reddit. Apparently these users are...
30 August, 2010 - 21:26
Most geo-location applications have been for outdoor use because they were the low-hanging fruit: simply put, GPS devices and satellites made it very easy to design these applications. Now, though,...
30 August, 2010 - 18:59
Following are recent findings by various studies on marketing and advertising-related topics. For a more in-depth look at some of these subjects, visit our sister site, MarketingCharts.com.
Android...
30 August, 2010 - 18:41
Publishing:
Google, AP reach licensing agreement.
Social Media:
Google buys Angstro, hires co-founder to build social networking service.
Customer loyalty gets most marketing dollars in social...
27 August, 2010 - 21:14
Twenty-four hours after it introduced a new service that lets Gmail subscribers place phone calls from their desktops, Google reported that one million people had tried the service.
The service lets...
27 August, 2010 - 21:10
Healthcare and pharmaceutical online advertising spending has traditionally accounted for a small portion of online ad spending, never breaching the 4% mark. That, though, may well change if a new...
27 August, 2010 - 21:08
Print magazine are never going to be able to adopt the full-range of outlier technology that is available for online marketers. That doesn't mean they cannot come close in some instances. The most...
27 August, 2010 - 21:06
Following are recent findings by various studies on marketing and advertising-related topics. For a more in-depth look at some of these subjects, visit our sister site,...
27 August, 2010 - 20:28
Publishing:
USA Today shakes up staff as it repositions for mobile readers.
Yahoo revs up local content push.
Online Ad Market:
Deutsche Post goes from delivering mail to online ads.
Social...
26 August, 2010 - 21:42
Retailers interested in next-generation marketing technology need look no further than the interactive tools at Interpublic Group's new retail center in Los Angeles. There, on display, are...
26 August, 2010 - 21:42
Real-time search is just now coming into its own as can be seen with Google's upgrades Thursday - giving SEO marketers another tech development to incorporate into their strategies. The industry is...
26 August, 2010 - 21:41
Google is upgrading its real-time search functionality from its adjunct status to a full-fledged search category that stands on its own. Google Realtime Search now has its own address that is in the...
26 August, 2010 - 20:01
Following are recent findings by various studies on marketing and advertising-related topics. For a more in-depth look at some of these subjects, visit our sister site, MarketingCharts.com.
Q2 OOH Ad...
26 August, 2010 - 19:51
Mobile Marketing:
Apple and Google prepare for mobile ad war.
Mophie and Intuit partner to create Complete Card Solution for iPhone.
E-readers are changing people's reading habits.
Online Ad...
25 August, 2010 - 20:53
Online ad network Chitika has looked at ad click rates across its network, comparing both iPhone and Android. It came to the conclusion that Android users are far more valuable than iPhone users as...
25 August, 2010 - 20:52
Digital out-of-home advertising is finding its way into new venues such as doctors' offices and gas stations. At the same time, new industries - consumer goods for instance - are barely easing their...
25 August, 2010 - 20:51
The flurry of smartphone payment offerings under development have caught the attention of Consumers Union, the non-profit publisher of Consumer Reports. Its verdict, as of now: while the mobile...
25 August, 2010 - 17:27
Following are recent findings by various studies on marketing and advertising-related topics. For a more in-depth look at some of these subjects, visit our sister site, MarketingCharts.com.
High...
25 August, 2010 - 17:10
Online Ad Market:
Online coupons get smarter.
News Corp to fold digital ad unit into MySpace.
Global recovery to be 'LuVVy-shaped', says WPP chief.
Direct marketing job picture worsens since...