Kingish.com It's a way of life

Avinash Kaushik talks in this video about measuring success for sites that are content-based and don't necessarily sell anything (Non-Ecommerce Sites). He shows how to use Google Analytics as a tool to provide insight into whether your content-based website is performing well

A short time ago I bought the book Web Analytics: An Hour A Day by Avinash Kaushik. I've yet to read much of it, but the parts that I have read have inspired me to look further into the author. Avinash struck me from the start as someone who really should be listened to.